If you’ve got business customers that take card payments from their own customers, why send them somewhere else for their merchant account?
You already provide the connectivity and technology they rely on. Adding payments means you can give them another essential service, while taking a share of the revenue every time they process a payment.
And you don’t need to become a payments provider or build the technology yourself.
With a white-label payments solution, you can offer merchant services and payment capabilities under your own brand, giving your business customers one more reason to stay with you and creating a new revenue stream for your business.
Your business customers need to take payments from their customers anyway. The opportunity is to make sure they can do it through you.
Why payments are a growing opportunity for telcos
The role of the telco has moved well beyond connectivity.
Many providers now offer communications, cloud services, contact centre technology, billing platforms and other tools that help businesses manage day-to-day operations.
Payments fit naturally into that relationship.
If your platform already supports customer conversations, accounts or billing, taking a payment is often the next step. One business customer may need to take secure payments from callers in its contact centre. Another might need eCommerce or in-app payments. Others may want recurring payments, digital wallets or Open Banking.
Instead of sending those business customers elsewhere, telcos can make payments another part of the services they provide.
White-label payments for telcos: refer or own the proposition?
When a business customer needs payment capabilities, you could refer them to a separate Payment Service Provider (PSP).
But that introduces another supplier, another integration and another commercial relationship.
White-label payments offer a different model.
You keep control of the proposition, the brand experience and the relationship with your business customers, while a specialist payments partner provides the technology behind it.
That turns payments from something you refer elsewhere into a service you can offer as part of your own proposition.
It also means you don’t have to become a payment infrastructure provider to do it.
How white-label payment infrastructure works for telcos
Building payment infrastructure brings a long list of requirements.
You need connections to acquirers and gateways, PCI DSS compliance, tokenisation, secure handling of payment data and support for different payment methods. You also need to keep developing your technology as customer requirements change.
Encoded provides the infrastructure behind the scenes.
Hosted Payment Pages, Hosted Payment Fields and direct API integrations give you different ways to bring payments into your own platform and into the websites, apps and contact centres of your business customers. Hosted Payment Fields can sit within your platform or within the websites and apps of your business customers, so their customers pay without leaving a branded experience, while Encoded handles secure payment processing.
A single API can also provide access to more than 80 acquirers and payment gateways, reducing the need to build separate connections for different customer requirements.Â
Go beyond card processing with telco payment solutions
The opportunity doesn’t stop at accepting debit and credit cards.
Your business customers may need to take payments across websites, apps and contact centres, alongside options such as PayByLink, recurring payments, Apple Pay, Google Pay and Open Banking.
This gives telcos the opportunity to build a broader payment proposition around different customer needs rather than offering a single way to pay.
It also creates room for the proposition to grow. You might start by helping a business customer accept online payments, then add new payment methods or channels as their requirements change.
Payment orchestration for a more flexible telco payment proposition
As your business customers grow, their payment needs can become more complex. They may want multiple acquirers, different payment methods or more control over how transactions are processed.
Payment orchestration gives you the flexibility to support those requirements through one platform. Encoded can connect different acquirers, gateways and payment methods, then route transactions based on factors such as cost, success rates and processing times.
For telcos, that means you can start with the payment services your business customers need today, then expand your proposition as their needs change, without having to build new payment infrastructure each time.
Make Encoded your white-label payments partner
Encoded is the white-label payments partner of choice for global telcos looking to turn payments into part of their own proposition.
We provide the payment technology behind your brand, from merchant services and gateway capabilities to payment orchestration, so you can give your business customers more while creating a new revenue opportunity for your business.
Want to explore what a white-label payments partnership could look like for your telco? Get in touch with Encoded.
